mac anderson

Entrepreneur, Author and Speaker

Founder, Successories & Simple Truths


Mac Anderson is the founder of Simple Truths and Successories, Inc., the leader in designing and marketing products for motivation and recognition. These companies, however, are not the first success stories for Mac. He was also the founder and CEO of McCord Travel, the largest travel company in the Midwest, and part owner and vice president of sales and marketing for Orval Kent Food Company, the country's largest manufacturer of prepared salads.

His accomplishments in these unrelated industries provide some insight into his passion when speaking to many corporate audiences on a variety of topics, including leadership, motivation, and team building.

Mac has authored or coauthored twenty-five books that have sold more than four million copies.


“There are a lot of great speakers out there, but what makes me a little different is that I’ve been in ‘the business trenches’ for the last 30 years.”



Keynote Speech Topics

212° The Extra Degree

This presentation is inspired by Mac’s bestselling book (over two million copies sold). The concept is… at 211 degrees water is hot. At 212 degrees it boils. And, with boiling water comes steam. And steam can power a locomotive. It’s the one extra degree that makes all the difference. This presentation has universal appeal… sales people, managers and a general audience. It’s about how one extra degree of effort can separate the good from the great. Each point is reinforced with powerful real-life stories presented in an unforgettable way. 212° makes a great meeting theme!

212° Service

This presentation is also inspired by the original 212° book (see above) with the focus on customer service. It’s about creating a “service culture” by not only serving the customer, but also serving each other. With both, it’s that one extra degree that makes all the difference. Its about how you can deliver 212° Service, maintain a 212° Attitude, and provide 212° Leadership for your team. 212° Service makes a great meeting theme for any organization wanting to create a 212° culture around service.

212° Leadership 

The 212° Leadership presentation is also inspired by Mac’s original 212° book, which sold over two million copies (see above). He presents how that one extra degree of leadership can not only make the difference in your success, but the success of those you lead. Each point is reinforced by engaging stories presented in a memorable way. It makes the perfect theme for any leadership conference for managers or entrepreneurs.

All three books, signed or unsigned, are available for meeting takeaways.


A few of Mac's Clients

McDonald’s Corporation
Best Buy
State Farm Insurance
ConAgra Foods
Edward Jones
U.S. Post Office
Coldwell Banker
Verizon Wireless
JP Morgan Chase
Humana, Inc.
Sam’s Club
University of Chicago
Principal Financial
True Value
Kentucky Assoc. of School Administrators
Leaders of Alabama Schools
Heartland Payment Systems
Taco Johns
Ortho McNeil
Louisville Chamber of Commerce
Procter & Gamble
United Way
Morgan Stanley
Coldwell Banker
Nationwide Insurance
Gaylord Entertainment
Commerce Bank

Client Testimonials

“Your 212˚ message could not have been more perfect for our team. You hit a home run as indicated by the standing ovation.”
– Bob Carr, CEO; Heartland Payment Systems
• • •
“The response to your speech was overwhelming!  Impressing this group is no small feat since we’ve had many great speakers in the past. I heard many of our people say that you were the best yet!”
– Steve Dragoo, Director of Training and Development; Con Agra Foods
• • •
“I watched over 300 franchisees hang on every word. The 212˚ message was perfect for the culture we want to create. Mac, and what he’s accomplished, was an inspiration to all of us.” 
– Rocky Clark, Director of Franchise Operations; Taco Johns
• • •
“We could not have been more pleased!  Mac’s presentation was the highlight of our convention. He connected with every entrepreneur in the room.” 
– Becky Freeman, True Value Company
• • •
“Mac’s speech was a “wow” on all fronts. The standing ovation was well deserved!”
– Pat Farrell, President & CEO; Investacorp
“Mac’s a terrific speaker. He’s also one of the most creative and inspiring businessmen I’ve ever met.” 
– Vic Conant, CEO; Nightingale Conant
• • •
“I’ve heard Mac speak on three different occasions, and each time he blows me away with his ability to communicate with unforgettable stories.”
– Gary Welch, State Farm Insurance
• • •
“We built our convention around Mac’s book…212˚ The Extra Degree. His speech got rave reviews!”
– Mike Butkus, McDonald’s Corporation
• • •
“A lot of speakers can talk the talk, but Mac has walked the walk. I’ve known him for over fifteen years and he’s one of the most genuine and down-to-earth people you’ll ever meet.”  
– Mike Singletary, Hall of Fame Linebacker; Chicago Bears
• • •
“I was so impressed with Mac’s warmth and humility. Many of our doctors waited in line for almost an hour to get their books signed. His presentation was a tremendous success!” 
– Keith Maule, CEO; Integrity Management



Watch Mac Speak

Click Video below.